Hub pages

ABM is a popular B2B marketing strategy. In this guide, we’ll take you through what exactly ABM is, the benefits, and marketing tactics that utilize ABM....

The tiering process is an important aspect of ABM; it helps marketers segment and identify more crucial, high-value accounts. In this article, we take a look at what it means to tier your accounts in ABM....

Agile marketing is a popular marketing strategy shown to improve productivity. In this guide, we take an in-depth look at agile marketing....

Get the low down on lead generation and how to build the perfect lead gen strategy....

Get the low down on demand generation and how to get the perfect demand gen program....

Revenue marketing is an important strategy for businesses to drive growth and increase their bottom line. This guide will provide you with an overview of revenue marketing, its benefits, and how you can use it to grow your business....

4.48 billion people use social media worldwide. In this guide, you’ll discover why social media marketing is important, how to do it, information about which platforms you should be using, and how to produce an effective B2B strategy....

Email marketing is one of the most powerful tools in a B2B campaign. In this guide, you’ll find insights into the different aspects of running a successful campaign, including free example email templates, and tools you can use....

Video marketing is a powerful tool in B2B. In this guide, we take you through the importance of video marketing and tips for producing video....

Content is everywhere. In this guide, you’ll discover insights into content strategies and articles discussing the key points in more detail, as well as some advice and guidance for writing content for B2B industries....