At the Revenue Marketing Summit, Denver in April 2023, we spoke to a handful of professionals keen on streamlining their revenue marketing efforts on what they thought about the event. In this article, we put together their responses, which we’ve sectioned into:
- Their overall thoughts on their experience at the Summit, and
- Key takeaways from the day.
Overall thoughts on their experience at the Summit
We asked Eve Chen, Founder and CEO of The Growth Engine about her experience at the Revenue Marketing Summit. She said, “It was fantastic. There was so much content and it was so informative, especially from the presentation. There's one panel also, specifically, I learned so much from – the [one on] MarTech.
“There's just so many different types of technology out there that are driving either efficiency or the transparency of data. And another presentation I was really impressed with was about the alignment between sales and marketing. So I learned so much from that particular session myself.”
Nic Zangre, VP of Customer Success at CaliberMind said, “I thought it was a fantastic day one. I met and had a lot of great conversations. The sessions were fantastic. And there's a good mix of different [topics] – from technology to content to sales and marketing alignment. So, a really fantastic day one.”
Jennifer Tapiz, Social Media Manager at Aspire also shared her views of the event. She said, “It was amazing. I learned a lot listening to a lot of the marketers that were either speaking on the panel or just gathering information from everybody that I talked to at the table. Yeah, so I learned a lot.”
Key takeaways from the Summit
We asked Matt MacKenzie, Customer Success Manager at CaliberMind his biggest takeaway from the Revenue Marketing Summit.
He said, “I think the biggest takeaway is just hearing how eloquent people are and the way they present ideas, concepts, models, and also the way they're concise and to the point. For someone who works in a customer-facing role, that's really important. So, I've learned a lot and it's been a great experience.
“I think it’s been important to know that you're not on an island. You're part of a community and, for a lot of us working from home, it's a great way to reconnect and to learn.”
Eve Chen, Founder, and CEO of The Growth Engine said her key takeaway was that “networking is so critical, and I cannot be more thankful for RMA for coming to my city, here in Denver.
"A few years ago, I think the B2B Marketing Association has been bought out and so B2B marketers have become a bit like orphans. And so it's fantastic that [Revenue Marketing Alliance has] come in and started to rebuild this community.”
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🥇 Stay on top of trends to get ahead of your competitors
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🗣 Network with your peers & make meaningful connections
🤩 Meet mentors & form relationships to help you excel in your career
🤝 Discover new talent & scale your team
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