How to build a better brand with storytelling
B2B Marketing Festival, June 2022
About this talk:
People love stories. Using narratives to share a brands story and company values can connect with customers on a more emotional level. It’s used widely across B2C but why not B2B?
Our panelists will dive into tips and tricks on how to build a better brand with storytelling to foster authenticity, differentiate your business and build brand awareness.